White Noise App Product Design

Duration

2.5 months

Tools

My Role

UX research, Product Design, Interaction Design

Project Overview

This is an incredibly easy-to-use white noise app for iOS, tailored for middle-aged and elderly users. It features a light theme and a dark theme for a night-friendly experience. Users can also customize the app with various icons and theme colors to match their phone wallpapers, adapting to different color schemes and moods.

Design Purpose

Satisfying market needs

During the global COVID-19 pandemic when lockdowns were common, people wanted more health-related apps for indoor activities. I worked with a startup in Silicon Valley as a Product designer designing a simple white noise app to help with sleep issues.

Targeting middle aged and elderly users

This demographic often experiences difficulty falling asleep due to factors such as stress, ambient noise, or changes in sleep patterns. By tailoring the app to this audience, we aim to provide a user-friendly solution that considers their preferences, comfort with technology, and the importance of a good night's sleep in promoting overall well-being.